Blog post for do nows

I am working on a new poster but don't want to show it because it's not finished. I don't want to show my signs yet because it's a bit too ugly at the moment. But i did found some new artist modelllll

The artist is named zeka designed on instgram. I like how the person works with shapes and colors. Its like joseph muller-brockmann 

Blog Post 8

 Annotated Bibliography

Blog post seven

 seven forms from the text.

Four shapes that I generated.

These are the shapes that I generated with combining the different shapes that i also created

 

Poster Development

 Today we were tasked to put up 16 squares to visualize what our board could look like 

After that, I warmed up my poster designing skills using Donald trump as my model. I could use this poster as a base on what the other posters could look like. I'm trying to combine elegance in graphic designing. 

Aaron Daplin Challenge

 

When trying to do the challenge, I was imagining a sophisticated vibe for my logo. Thus I decided to use cursive handwriting in some of my logos. I tried to explore how these cursives could create different shapes. I tried to add circles to cursive letters and tried connecting them to each other. I would like to further explore how I could create a more elegant vibe with my logos. Maybe improving the handwriting aspect or adding serifs or san serifs to the letters

Annotated Examples.

 To further establish my research model. I researched some key elements from the works of my artist models. One from Aoteroa, one from contemporary, and one from traditional.

Traditional: Joseff-muller Brockmann

The focal point of the image is the cyclist. The size of the cyclist encompasses the whole poster thus making it stand out. The leading lines would be the hands of the cyclist pointing to the right. After looking at the cyclist, we immediately look at the car behind him. Just like how the cyclist's head is turned behind the car driving behind him. The color used is mostly monochromatic, but the bottom one that looks like a road is yellow. This might signify the dangers and risks of being on the road as yellow is the color of danger or warning. The typography used is a play on words "cycliste-attention" meaning pay attention to the cyclist. and "attention-cycliste" meaning cyclists should also pay attention to their surroundings. 

Contemporary: Jonathan Barnbrook

The Focal point of the image is the circle in the middle contrasted by the black and white space. The strong contrast between the black circle and the light background makes the circle stand out. If we put the rule of thirds in the poster, the placement of the circle will be in the middle. Thus leading our eyes naturally to the center. The colors used are black and white to create a strong contrast between the elements of the poster and the background. This creates a minimalistic effect on the poster. There is also a reoccurring theme in the poster which is the use of shapes and black and white space. We can see this throughout the entire poster. Some of the letters in the typography are replaced by either a circle or a triangle.

Aotearoa: Askew One

The focal point of the image is the girl as it is placed in the center. The size of the head plays dominance on the whole poster as it encompasses the image. Our eyes are also led unto the colors to the right side of the girl. The colours used are mostly primary colours. The head is in monochrome thus creating a contrast with the colors on her right side. 

Mood board

 

The Brief

A brief consists of what kind of company I'm working with and what kinds of projects i would develop. My company name will be called argent which is a high-end clothing line. With this information indeed to to further explore on the purpose to fully develop my brief.

First i need to establish my logo for the company. I tried to 20 different fonts with my company name and see which one suits best. 

Next, i looked for some inspiration on logos using Yasaburo Kuwayama's "Trademarks and symbol" book to develop my logo

I also tried using one of the symbols and logos in pen tool 

To further develop my brief, I would also need to have an idea of what will be the theme and what it will look like. Therefore I researched some posters used by some of the high-end fashion clothing lines like Dior and Gucci.

I will then use my colour scheme and take some inspiration from this posters to see what my work would look like. 

Colour Scheme:

Brief Draft One:

ARGENT is a high-end clothing line based in France that produces luxury clothing for men. Their targeted audience is mostly bachelors who have sufficient funds to enjoy luxury clothing. I have been tasked to design a billboard, promotional posters, magazines, and a logo. 

Billboard: the billboard should incorporate the promotion of a product, company, or theme which is sophistication and luxury

Poster: the posters should promote and look the same as the theme. It should also cover a promotional aspect for the product and the company

Magazines: The magazine should promote a collection or series of clothing should also match the theme of the company

Logo Ideas

 Company Name: Argent

6 poster ideas

 My poster ideas mostly have a minimalistic theme or art deco. This kind of theme would mostly suit a classy concept which is a must for my company. I would be looking more into Dior posters for ideas when producing my posters.
 

Colour Palettes

As my other blog post said, I'm doing a minimalistic urban/cityscape style. I feel like using monochromatic colors would further emphasize that my work is minimalistic as it only revolves around using 1 colour but with different tones/hues.

colour palette 1 (Custom)

Here I'm using pink as my primary colour. The cooler tones of the pink scream minimalism which is what I'm going for. Since muted colours are what mostly saturate the minimalist style, this palette is more suitable due to it containing mostly mute colours.

colour palette 2 (complementary)

Here I'm using complementary colours (yellow and blue). Although i said monochromatic colours would suit more in the minimalist style i feel like i could also use brighter colours and emphasize my subject using positive/negative space. Looking back to the works of Joseph muller-Brockmann i saw in some of his works that he used analogous colours (red and yellow) and positive/negative spaces. It inspires me to do the same thing and not only stick to the generic monochromatic colours in minimalism.

colour palette 3 (Monochromatic)

Here I'm using different shades of grey. This colour palette is what you would expect in the minimalistic genre. This palette is safer due to grey already being a muted colour. Using this palette would be suitable for any work. If I decided to play it safe I might use this palette

Colour Palette 4(Analogous)

My first try at using Analogous colours was quite complicated. Therefore I didn't really get any nice combinations. This is the only colour combination that suited my taste. However, this palette doesn't really suit well with my theme.

Colour Palette 5(Triad)

The colors I got from the triadic colours look sophisticated. The greys and the darker tones will suit well for luxurious themes. The darker tones suit well for minimalism as it provides depth to the work. I might further develop this color palette and use it for all of my works

Colour Palette 6(Square)

Working with square colour harmony is easier due to the instant result of an eyecatching colour combination. This might be because it's quite similar to complementary colours. However, I didn't like this particular colour palette. The colours are too pastel and wouldn't really suit the minimalistic and sophisticated vibe.

Colour Palette 7(Split Complementary)

I found working with complementary colours due to it producing good colour harmonies. This colour combination will suit well for a minimalistic style due to the muted tones. Since the minimalism genre mostly used muted tones, it will be easier with working on this colour palette. 

Colour Palette 8(Double Complementary)

Just like the split complementary colours, I found it easy to produce a good colour harmony due to the strong contrast of the colours to one another. Although I said I didn't really like using pastel colours. However, this colour combination made me rethink my decisions. I might further develop this colour palette and use it.

Colour Palette 9(Compound)

This colour combination really stood out to me due to the contrasting of the opposite hues. The blue and the pink really suit well with each other. This palette will also work with my theme if I further develop it. I might use some greys as it is the pinnacle of the minimalistic genre.

Colour Palette 10 (Shades)

The shade colour scheme is really similar to monochromatic as they both use a single colour with different tones. I prefer working with these kinds of colour schemes due to them being simple and yet having a sophisticated look. The scheme also suits a minimalistic style.

Colour Palette 11(Custom)

Here I just randomly adjusted each knob to produce some kind of colour combination. Doing this, produced a rather unique combination. This made me realize it is better to have a plan to create what suits your taste before diving into the waters.

Personally, I like all the colour palettes. I might find a way to compact all of my ideas into a single palette I might update this blog if I come up with a color palette that suits my taste while incorporating all of the ideas that I researched above. 

Final Colour palette

Since I mostly like greys and golds. I combined some of the yellow shades and greys with the color harmony that I researched. Looking back to my artist model. He also used this kind of color scheme in his works. It gives off a sophisticated and minimalist vibe. Due to it also being a different shade of yellow, it will be easier to work with.